Basics of Typography Optimization in Responsive Website development

You must have heard a whole lot about Responsive Web Design (RWD), as it is one of the talked about subject areas on the net nowadays.

However , most of the occasions, grids and images, fluidity and flexibility grab all the attention and there is barely any kind of discussion within the typography.

Although it’s among the essentials that demand importance but most designers in some manner tend to dismiss this aspect. In this jot down, my main focus can be on responsive typography in relation to the website design.
Content, although the most essential ingredient of any website, blog, community or website directory, is the content plus the way it is presented. But the focus of designers is mostly on the site design. This is how the problem arises.

The adaptable web design currently takes care of this kind of aspect to some degree, by which include some degree of responsive typography. Yet this kind of cannot be known as complete however it comes loaded with numerous typographic options. Nevertheless , before we all go into the facts, let us primary understand what receptive typography can be.

What is Responsive Typography?

Receptive typography shows that the text on the site is not only resizable depending upon the screen size from the device, nonetheless is also improved in order to boost readability. Currently, we can not only employ desktops or perhaps laptops to get into internet and browse websites but likewise make use of tablets and iphones.

For quite long, the designers had been solely focusing on website design help to make it functional to the numerous screen sizes. There has been practically or hardly any effort made to optimize or perhaps adapt this content and its demonstration according to the screen size. Responsive typography tackles this issue, presenting an opportunity to designers to experiment with this great article also.

Basic Principles of Responsive Typography

The idea of responsive typography works on three basic principles:

Resizable text
Search engine optimization of collection length

Whenever you generate any decision about the presentation of text, it obviously begins from the font type. Regardless of what type of font you are using, but it’s important to make sure that this can be without difficulty read. If you need to keep it very basic, the only choices are Serif and Sans Serif. Serif is generally intended for headings or titles, although Sans Serif is used for the rest of the content.
The logic is fairly simple. The Sans Serif font provides you with more liberty to experiment with. So , you can actually use this for difficulties chunk in the text. The Serif typeface, according to the designers, is quite serious, thus making it a perfect choice for titles.

Resizable Text message

When choosing the font size for the text on your website, you should definitely specify this in the stylesheet according to different display sizes. But how to decide the correct font dimensions are another dilemma. For this the rule of thumb is certainly experiment upon you.

Yes, select the font size and assess how it looks when you work with a desktop, a tablet and a smartphone. Remember that people take a look at their cellular phones from extremely near where as tablet is, most of the time, a little bit above the knee when a customer is seated. In short, length matters. Should you have a hard time examining it, enhance the font size.

Optimization of Line Amount of time

Optimizing the queue length is fairly an important feature. The reason is that a desktop contains a bigger screen and can fit around seventy five characters within a line whereas this will confirm detrimental to readability on extra small screen size. Although there are no hard and fast guidelines, but of course, the size of a sections plays an essential role in the visibility and readability belonging to the content.
Therefore , choose the length of the line appropriately for different units and ensure which it does rights with the screen-size as well as the overall website design.


Do not take too lightly this area of typography. Evaluation different backgrounds and color contrasts before going live and determine the one that appears best. When testing, you might realize that something that looks extremely nice on the desktop might not produce the same effect once seen on the smartphone or possibly a tablet for that matter.

So , the rule of thumb is, experiment with several devices conceivable when it comes to Receptive Web Design and responsive typography. Buy or perhaps borrow, nevertheless make sure that the solution matches all display sizes and looks absolutely amazing.