Basics of Typography Optimization in Responsive Web page design

Approach heard a lot about Responsive Web Design (RWD), as it is one of the talked about topics on the net nowadays.

Yet , most of the intervals, grids and pictures, fluidity and adaptability grab each of the attention and there is barely virtually any discussion on the typography.

Even though it’s among the essentials that demand importance but the majority of designers in some way tend to ignore this aspect. In this write up, my singular focus can be on responsive typography in connection with the website design and style.
Content, although the most important ingredient of any internet site, blog, community forum or website directory, is it is content plus the way it is actually presented. However the focus of designers is mostly on the website design. This is where the problem takes place.

The adaptable web design currently takes care of this aspect at some level, by which include some a higher level responsive typography. Yet this cannot be named complete but it really comes loaded with numerous typographic options. However , before we all go into the particulars, let us initial understand what reactive typography is normally.

What is Responsive Typography?

Receptive typography signifies that the text on the webpage is not only resizable depending upon the screen size of this device, nonetheless is also maximized in order to increase readability. Currently, we may only employ desktops or laptops gain access to internet and browse websites but likewise make use of tablets and smart phones.

For quite long, the designers have already been solely centering on website design in order to make it alterable to the several screen sizes. There has been nearly or little or no effort made to optimize or adapt this and its demo according to the screen size. Receptive typography address this issue, giving an opportunity to designers to experiment with this great article also.

Basics of Responsive Typography

The concept of responsive typography works on three basic principles:

Resizable text
Search engine optimization of sections length

Whenever you help to make any decision about the presentation of text, it obviously starts from the typeface type. Regardless of what type of typeface you are utilizing, but you will need to make sure that this can be conveniently read. If you wish to keep it very basic, the only options are Serif and Without Serif. Serif is generally intended for headings or perhaps titles, whereas Sans Serif is used throughout the content.
The logic is very simple. The Sans Serif font will give you more freedom to experiment with. So , you can actually use it for the main chunk of this text. The Serif font, according to the designers, is quite critical, thus making it a perfect choice for headings.

Resizable Text message

When selecting the font size just for the text on your website, ensure that you specify that in the stylesheet according to different display sizes. Nevertheless how to decide the proper font size is another query. For this the rule of thumb is usually experiment for you.

Yes, select the font size and review how it looks when you work with a computer system, a tablet and a smartphone. Do not forget that people check out their cell phones from extremely near while tablet is definitely, most of the time, a little above the knees when a end user is sitting. In short, length matters. When you have a hard time browsing it, raise the font size.

Optimization of Line Period

Optimizing the line length is pretty an important aspect. The reason is that a desktop includes a bigger display screen and can fit around seventy five characters in a line while this will establish detrimental to legibility on extra small screen size. Although there will be no hard and fast rules, but of course, the size of a lines plays a major role inside the visibility and readability of your content.
Therefore , choose the length of the line accordingly for different units and ensure that this does proper rights with the screen-size as well as the total website design.


Do not undervalue this aspect of typography. Evaluation different backgrounds and color clashes before going live and determine the one that looks best. While testing, you could realize that a thing that looks really nice on a desktop may well not produce the same effect once seen on the smartphone or a tablet for the kids.

So , the rule of thumb is usually, experiment with several devices possible when it comes to Reactive Web Design and responsive typography. Buy or perhaps borrow, yet make sure that your solution satisfies all display sizes and looks absolutely amazing.